Posts by Randy Ward:
CSN SportDesk – Virtual Studio is an innovative platform that enables content creators to discover, build, and scale their sports content portfolios. By licensing original content on a county-by-county basis, the platform focuses on grassroots sports in creators' local markets, delivering tailored content to a captive lifestyle audience. Through a comprehensive digital toolbox, CSN SportDesk provides creators with the tools and resources needed to produce high-quality content, engage with top-tier sponsors, and connect with their target demographic. The platform's success is underscored by its strategic partnerships with leading sports sponsors, its multi-platform media strategy encompassing traditional TV, online streaming, and…
The Trauma Bear Program in Barrie, Ontario, provides immediate comfort and emotional support to children and vulnerable people who experience crisis, injury, or sudden loss. Born from the community’s long memory of the devastating 1985 Barrie tornado—a disaster that exposed the urgent need for trauma-informed, compassionate responses—the program supplies specially prepared “trauma bears” to first responders, hospitals, and social service agencies so a child in shock has a soft, tangible source of comfort in the first chaotic minutes after an event. Beyond the teddy bear itself, the initiative strengthens community resilience by training volunteers and collaborating with emergency services and…
Canadian Events is a national event marketing company poised for significant expansion across Canada's major markets. We specialize in promoting and monetizing 150+ sports championships and Top 100 Leisure and Lifestyle events throughout the country. Our proven business model and innovative EventZone partnership program present a lucrative opportunity for investors to capitalize on Canada's thriving sports and entertainment industry.
f.u. — also published as fshnunlimited — is a large-format, glossy Canadian fashion and culture magazine launched in 2013 as a curatorial platform at the intersection of fashion, art, design and photography, f.u. celebrates emerging designers, student creatives and independent artists while raising the visual bar for Canadian editorial expression. The title began as a collaborative archive that intentionally positioned students and early-career practitioners at the magazine’s creative core — giving York University students and other young makers hands-on roles in shoots, styling, production and editorial development that later informed programming and courses in design pedagogy. The magazine’s debut issue…
The Chevrolet Good Deeds Cup is an annual initiative inviting Canadian U10–U15 minor hockey teams to apply the values of teamwork and leadership learned on the ice to make a real difference off it. Each “good deed” submitted as a video or photo earns a point on a national leaderboard, and at season’s end, the winning team earns $100,000 for a Canadian charity they choose, with additional awards for runners-up. In 2019, the West Carleton Warriors—an Ottawa-area Peewee team—earned the top spot thanks to their heartfelt response to a devastating EF-3 tornado that struck Dunrobin and Kinburn in September 2018.…
Ride 4 Busby — Tom Oldershaw “Making-The-Difference" Endowment Fund is a Barrie-based, community-powered commitment to the Busby Centre’s mission: meeting urgent needs today while funding the path from homelessness to housing for years to come. Inspired by longtime Busby champion and fo rmer board member Tom Oldershaw, the fund turns local generosity—from ride-day pledges to corporate gifts—into a permanent endowment managed for stability and impact. It helps keep Busby’s seven-day drop-in open, fuels on-street outreach, and supports housing navigation and partnerships like Lucy’s Place supportive housing, so neighbours can move from crisis to keys. As Busby expands through its capital…
Golf Long Drive International, produced by ICEMAN Promotions, is a televised, sanctioned long-drive championship series that transforms power golf into a global media property. Built as a 26-episode annual production shot at Class-A golf destinations, the series combines high-impact broadcast elements (flight trackers, swing-speed telemetry and drone cinematography) with integrated sponsor activations, VIP hospitality and social-first content to deliver repeated media exposure across linear and OTT platforms including syndication to dozens of countries. The launch succeeded by aligning governing bodies, host venues, sponsors and broadcast partners through data-driven presentations that quantified audience reach and economic impact, while creative storytelling and…
The Trauma Bear Program in Barrie, Ontario, provides immediate comfort and emotional support to children and vulnerable people who experience crisis, injury, or sudden loss. Born from the community’s long memory of the devastating 1985 Barrie tornado—a disaster that exposed the urgent need for trauma-informed, compassionate responses—the program supplies specially prepared “trauma bears” to first responders, hospitals, and social service agencies so a child in shock has a soft, tangible source of comfort in the first chaotic minutes after an event. Beyond the teddy bear itself, the initiative strengthens community resilience by training volunteers and collaborating with emergency services and…
he Luxury Golf Tour (Canada) offers an exclusive, high-end golfing experience at Canada's most prestigious courses and events. Partnering with elite private clubs and corporate sponsors, including those affiliated with the PGA Tour and LIV Golf, the tour provides participants with unparalleled access to top-tier facilities and tournaments. Our multifaceted media strategy encompasses traditional outlets, online platforms, social media, and television, ensuring comprehensive coverage and engagement across various demographics. Meticulously crafted itineraries balance challenging play with relaxation and cultural immersion, featuring participation in renowned events like the RBC Canadian Open. With a focus on leadership, stakeholder engagement, and a deep…